Enhancing the boat app by introducing gamification elements to boost user engagement and create a more interactive and enjoyable experience.

Enhanced the Boat app with engaging gamification features—such as challenges, rewards, leaderboards, and badges—to motivate users and promote healthier lifestyle habits.

Leveraged extensive user research (interviews, surveys, empathy mapping, and competitor analysis) to design a user-centric experience tailored for busy, health-conscious individuals.

Developed a comprehensive design process from ideation and low-fidelity sketches to high-fidelity prototypes, ensuring a balanced blend of intrinsic and extrinsic motivation.